|Unicorns! Unicorns are everywhere! Is this a sign?|
|Get to know INFORMATION DESIRED in 7 minutes|
INFORMATION DESIRED doesn’t deal with ad campaigns that only affect a consumer for a moment. Our goal is to create long-term interest in a business owner's services online. The money we invest brings the business owner profit that is 10, 50 or even 100 times higher than the costs. And we cover the costs. The business owner doesn't have to pay anything if he doesn’t think it’s worth it. He only takes the profit.
We write a lot about what cooperation with INFORMATION DESIRED is based on when a business owner becomes our investee. We write a lot about what INFORMATION DESIRED’s philosophy of action is based on and how we work with our investees. But we thought that we would like to show you all this with a specific example. See how a website is built from scratch.
Two weeks have passed since we announced our contest, with $10,000 up for grabs. And nothing. Our telephones are quiet, our e-mail inbox isn't overflowing, and all’s quiet on Facebook, where we announced this contest. This really puts us in a good mood, and not just because those $10,000 are still snug in our pocket.
Where do these clients come from? After all, they don’t grow on trees. We don’t dig them up from under the earth. If we say that our activities bring throngs of new clients to an Investee that means that we pull these clients from out of the market. Because they are already present on this market. The question is, who will “rake them in” from the pool – you or your competition? INFORMATION DESIRED will give you the biggest piece of the pie.
Have you noticed? Once again, we have changed for you. For you, or maybe more for those who are visiting the INFORMATION DESIRED website for the first time. All of this is so that it is even easier to understand what INFORMATION DESIRED does. Without reading long essays but rather at a first glance.
We don't just describe the reality, we co-create it with business owners. How? Besides creating a website for you, thanks to which you will get a stream of new, valuable customers, we will also provide consulting for your business. This is a different kind of consulting than the one to which only big corporations have access. Together, we can accomplish even more.
- Very often, improving your business doesn't only involve providing you with a stream of new, valuable customers, but also improving your offer – says Tom Kuzak, creator of INFORMATION DESIRED. What does this mean?
– In practice, the case may be that, besides your main activity, you can also offer customers services that come before or after your primary service. Let's say you build houses. Maybe it would be worth suggesting to customers that you will take care of the all the formalities required prior to house construction. Do you have any idea how many people are afraid of all that bureaucracy? They'd give vast amounts to anyone who could take care of it for them. And nothing could be easier for your employees, who know the process by heart. That can be your competitive advantage – Tom Kuzak explains.
Or in the manufacturing industry. Let’s say you manufacture personalized clothing hangers. Everybody knows that it is not profitable to set up production for just one piece. So you set a minimum order quantity. But maybe it’s worth giving customers the opportunity to order just one sample piece, so that they can see if the quality suits them? Nobody wants to order a thousand pieces at the start, because it’s a shot in the dark.
Advice like this seems to be obvious, but many business owners find it difficult to come up with it themselves. Sometimes ingenious ideas are the simplest ones. Usually, however, somebody is needed to look at your business from the outside from a distance. We will do just that for you using our experience in working with businesses from various industries. Sometimes it's worth using something from one industry that is ideally suited for another but nobody got the idea to do it before.
But you must know that we do not render consulting services for everyone. You can’t come into INFORMATION DESIRED and say: give me consulting. INFORMATION DESIRED simply does not sell services of this type. But they are a part of the services that we render comprehensively: we will create a website for the business owner and as we manage it, we provide them with a stream of new customers and given them advice as we analyze their business. All of this is to work hand in hand with business owners to help them with their businesses on every front.
There's another advantage to such a solution. When you order a consulting service from a consulting firm, you pay in advance for advice that will or will not work. With us, you're not buying consulting on by weight. With us, you don't pay anything at all for it. With us, you pay for the effect – improvement of your business and new customers.