|Unicorns! Unicorns are everywhere! Is this a sign?|
|Get to know INFORMATION DESIRED in 7 minutes|
INFORMATION DESIRED doesn’t deal with ad campaigns that only affect a consumer for a moment. Our goal is to create long-term interest in a business owner's services online. The money we invest brings the business owner profit that is 10, 50 or even 100 times higher than the costs. And we cover the costs. The business owner doesn't have to pay anything if he doesn’t think it’s worth it. He only takes the profit.
We write a lot about what cooperation with INFORMATION DESIRED is based on when a business owner becomes our investee. We write a lot about what INFORMATION DESIRED’s philosophy of action is based on and how we work with our investees. But we thought that we would like to show you all this with a specific example. See how a website is built from scratch.
Two weeks have passed since we announced our contest, with $10,000 up for grabs. And nothing. Our telephones are quiet, our e-mail inbox isn't overflowing, and all’s quiet on Facebook, where we announced this contest. This really puts us in a good mood, and not just because those $10,000 are still snug in our pocket.
Where do these clients come from? After all, they don’t grow on trees. We don’t dig them up from under the earth. If we say that our activities bring throngs of new clients to an Investee that means that we pull these clients from out of the market. Because they are already present on this market. The question is, who will “rake them in” from the pool – you or your competition? INFORMATION DESIRED will give you the biggest piece of the pie.
Have you noticed? Once again, we have changed for you. For you, or maybe more for those who are visiting the INFORMATION DESIRED website for the first time. All of this is so that it is even easier to understand what INFORMATION DESIRED does. Without reading long essays but rather at a first glance.
At INFORMATION DESIRED, we do! That’s called customer loyalty. Stories like this need to be posted online because there’s no better recommendation for a company than the satisfaction of its customers. And that’s exactly what we do for Business Owners: we write on the Internet not only about their products or services but also about their relations with customers and about what they deal with in their day-to-day work.
Let’s imagine that there’s a company that designs and builds houses. It has been active on the market for many years. One day a person comes along and says: “You built me a house 23 years ago. I’d like another one. They have to take down my old house because the Warsaw ring road will run through the precise spot where it is standing right now so I have to build my new house somewhere else. Will you build it?”.
Can you imagine that? If not, don’t worry, it’s not easy to picture something like that in times when any contact with construction workers ends with frayed nerves - at best - and the thought of going through the entire process of house construction one more time sends shivers down one’s spine.
But things were different in this case. The customer who had to build his house all over again didn’t have shivers or white fever. Instead, he had a great deal of trust in the company that had already built his house once.
This designing and construction company is one of our Investees – TOP BUD specializes in the construction of energy-saving timber frame houses. We’ve known each other for years. INFORMATION DESIRED has been managing its website for all this time. And that’s how we learned about this story. But that’s not all.
- When our Investee told us about this I immediately thought that this is a story worth writing about. I even went to the location of the first house. It turned out that it was standing in a forested environment, difficult because of wetness and, in addition, it was completely overgrown with plants which is not favorable for the house’s structure. But nothing bad was happening to it. After 23 years the building was in excellent condition. So I wasn’t surprised at all that its owner wanted to order construction of another house at the same company – says Bogumił Bronowicz, an INFORMATION DESIRED expert who manages TOP BUD’s website.
- I wrote an article about this for TOB BUD’s website, and after some time, I learned that their customer ordered the construction of not one, but two houses. He was so satisfied with collaboration with this construction company that he also decided to order construction of a house for his daughter – Bogumił says.
- What exactly does he want to tell us? That Information Desired doesn’t have to focus strictly on technical issues because it can also describe customers’ reactions to quality of the service. This story of a customer returning after 23 years is the best recommendation one can give for a service provider who should absolutely boast about it online – says the INFORMATION DESIRED expert.